Innovation is the Language of Creativity
And great product design lays the ground work for you to get there.
Strategy
Answer the question “Why are we really doing this?” Let’s make sure the product aligns with marketing plans and operation’s strategy. Teams move faster when everyone is focused on a common goal.
Product Marketing & Management
Execution is key: define the minimal viable product, prioritize features and requests, write requirements, and collaborate with developers to execute on stories. Make sure that releases align with customer acquisition goals. All of your work comes alive when real users stream in to use your product.
User Experience
User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products. Though the UI is a crucial part of delivering great UX, so are the product features and consumer marketing.
Data & Business Analyst
Create a baseline using existing analytics, best practices, and user data. Then deploy a/b tests to collect and make sense of that data. Winning ideas come straight from your users.
Concepting
Your product should solve a problem; and, there are multiple solutions. We will develop several fully formed concepts to solve the problem, then collect feedback to figure out the best solution going forward.
Prototyping
Bring your interactive experiences alive well before spending the money on development. Create prototypes with designs or in HTML. Either way, prototypes enable us to test our ideas quickly and cheaply.